Client Zenjob
Project Team Branding Nikola Martini, Lisa Kitschenberg, Hiram Pines
Discipline Brand Identity

Disclaimer
The letter "Z" has taken on a new meaning during the war between Ukraine and Russia, becoming a symbol of the ongoing pro-Russia movement across the world. Please note that the brand identity for Zenjob, which featured a monogram "Z," was finalized before the beginning of this conflict and bears no relation to its new connotations. Zenjob has since removed this element from their branding.

However, despite its evolving associations, we've decided to showcase our original design here because we believe in the quality of our work and the value it brings to Zenjob's brand identity. As Albert Einstein wisely said, "Peace cannot be kept by force; it can only be achieved by understanding." Moreover, we wish to express our heartfelt hope for a swift return to peace in the affected regions.

Zenjob
As a marketplace, Zenjob connects two sides – supply and demand, customers and talents. Their approach in doing so is unique, disruptive, and empowering. The Penrose Triangle – a disruptive geometrical object that brings together different, unique perspectives and makes the impossible possible. The Penrose Triangle is 3-dimensional – representing the value that Zenjob adds to clients and talents as a third dimension.

Just as the Penrose Triangle disrupts the laws of physics and geometry with its inventive design, Zenjob disrupts the employment market with their innovative technology.